Category: Adviser Resources

Pure Play Robos: A Primer

The robot apocalypse is upon us: robo-advisors. Stealing clients. Leaching millennials away from traditional advisors.

But not so fast. Are robo-advisors (an online wealth management service providing automated, algorithm-based portfolio management advice without the use of human financial planners) really taking over and relegating RIAs to the dustbin of history?Continue Reading…

Prospect Generational Profiles and Preferences

We would like to introduce you to our friends.

Katie, 23. She’s a millennial.

Andy, 41. He falls into Generation X.

And Betty, 64. She’s your typical Baby Boomer.

These three represent a cross-section of your clients as a wealth advisor. Different ages. Different backgrounds. Different financial goals. And it’s your job to provide them with a tailor-made product. You need to understand each one separate from the others.Continue Reading…

Client Conversations That Lead to Conversion

Financial advisors live in a service industry, beholden to clients and the relationships they create with them.

Yes, a keen understanding of wealth management and investment are crucial to your success, but so too is your ability to connect with the people you want to guide. It’s as much about conversations as it is about currency.Continue Reading…